Understanding Wix SEO Settings and Features

If you’re using Wix to build your website, you’ve probably asked yourself, “How can I improve my SEO with Wix?” That’s a smart question—and a vital one if you’re serious about driving traffic, boosting visibility, and growing your online presence. The good news is that Wix has come a long way in the SEO game. With the right knowledge and a little help from experts like JDM Web Technologies, you can fully utilize Wix SEO services to get your site ranking high on Google and other search engines.
In this article, you'll get a clear understanding of Wix SEO settings and features, how to make the most of them, and why partnering with professionals can give your website the edge it needs.
What Is Wix SEO?
Wix SEO refers to the built-in search engine optimization tools and settings that Wix offers to help users optimize their websites for better visibility on search engines like Google and Bing. Unlike traditional website platforms that require manual coding, Wix offers a user-friendly interface with SEO features that are beginner-friendly and effective.
However, understanding what each setting does and how to use them correctly is critical. That’s where Wix SEO services and expert agencies like JDM Web Technologies come in.
Key Wix SEO Features You Should Know About
Let’s break down the most important Wix SEO settings and features that you can—and should—use.
Wix SEO Wiz
Wix SEO Wiz is a step-by-step wizard that helps you create a personalized SEO plan for your site. When you enter basic information about your business and target keywords, it generates a checklist to help you improve your site’s SEO.
How to use it:
- Access it through your Wix dashboard
- Answer a few questions about your site and business
- Get a custom plan that outlines what changes you need to make
This is a great tool to get started, especially if you’re new to SEO. For more advanced needs, companies like JDM Web Technologies can build upon this foundation to create a long-term strategy.
Page Title and Meta Description Customization
Each page on your Wix site can have its own unique meta title and description—essential components of SEO. These snippets show up on search engines and significantly influence click-through rates.
Tips:
- Use relevant keywords without stuffing
- Keep titles under 60 characters
- Ensure descriptions are clear, benefit-driven, and under 160 characters
This is something you can do manually, but it’s often more effective when handled by professionals offering Wix SEO Services, who know how to craft compelling metadata that converts.
URL Slug Optimization
Wix allows you to customize the URL of each page. Keeping URLs short, clean, and keyword-rich helps both search engines and users understand your page content.
For example:
yourwebsite.com/services is much better than yourwebsite.com/page-1
Quick Tip: Avoid using unnecessary words or characters. Aim for clarity and keyword relevance.
Image Optimization
Images on your site should be optimized with alt text to improve accessibility and help search engines understand the content of your visuals.
What to do:
- Use descriptive filenames for your images
- Add relevant keywords to your alt text
- Compress image sizes for faster loading speeds
This might sound like a small detail, but it has a notable impact on your overall SEO, especially when managed consistently across your site by Wix SEO services experts.
Mobile Optimization
Google uses mobile-first indexing, meaning it primarily considers the mobile version of your site for ranking. Wix automatically creates a mobile-friendly version of your site, but you should still check and fine-tune it.
Use Wix’s mobile editor to:
- Adjust layout issues
- Ensure text readability
- Optimize loading speed
Mobile SEO is another area where JDM Web Technologies can provide technical audits and improvements to ensure your site meets all mobile usability standards.
Structured Data & Schema Markup
Wix now supports structured data (JSON-LD format), allowing you to add schema markup to your site. This helps search engines understand your content better and can lead to rich results like product listings, reviews, and FAQs.
Adding schema isn’t beginner-level SEO—but with Wix’s developer tools and help from Wix SEO services providers like JDM Web Technologies, you can integrate it effectively to stand out in search results.
Why Choose JDM Web Technologies for Wix SEO Services?
While Wix gives you a solid starting point, effective SEO is an ongoing, multifaceted process. JDM Web Technologies specializes in offering comprehensive SEO solutions tailored specifically to Wix users.
Here’s what they bring to the table:
- Technical SEO Audits – Fixing errors you may not even know exist
- Keyword Strategy – Researching and implementing terms that drive real traffic
- Content Optimization – Enhancing your blog, product pages, and landing pages
- Link Building – Boosting authority through ethical backlink strategies
- Analytics & Reporting – Transparent insights to measure your progress
With years of experience and a proven track record, JDM Web Technologies can help you maximize your Wix platform’s capabilities and achieve sustainable SEO results.
Common Mistakes to Avoid in Wix SEO
As you navigate your SEO journey with Wix, watch out for these common pitfalls:
- Ignoring Metadata: Always fill in your meta titles and descriptions—Wix doesn’t do this automatically.
- Overlooking Site Speed: Too many heavy images and scripts can slow your site down, hurting SEO.
- Neglecting Blog Content: Wix makes blogging easy, so take advantage by creating regular, keyword-rich posts.
- Skipping Analytics: Wix integrates with Google Analytics and Search Console—use them!
- Lack of Consistency: SEO requires regular updates, not just one-time tweaks.
Conclusion
Wix offers an array of powerful SEO tools that allow you to improve your site’s visibility without needing to write code. However, to truly harness its potential, you need to understand each feature and apply them strategically. That’s where expert Wix SEO services make all the difference.
With professionals like JDM Web Technologies by your side, you gain access to deep SEO expertise, hands-on optimization, and a clear roadmap to digital growth. Whether you’re just getting started with Wix or looking to take your site to the next level, the right support can turn your online presence into a traffic-generating machine.
So, take control of your Wix SEO today—and consider partnering with a trusted agency that understands the ins and outs of both the platform and the search engines that matter.